Tag Archives: Jon Atkinson

4 Ways to Earn Revenue From ‘Free’ Mobile Games

  By Jon Atkinson VMC SENIOR PROGRAM MANAGER Consider this: You, as a developer, have invested a significant amount of time, energy, creativity, and money into developing a new application. You’re very excited about it. But the marketplace happens to … Continue reading

Posted in Mobile Services | Tagged , , , , | 2 Comments

Why Copy Editing is Important in Software Localization and Translation

By Jon Atkinson VMC SENIOR PROGRAM MANAGER Those who have worked in print publishing environments are intimately familiar with proofreading and copy editing — iterative processes in preparing written material for publication. These three practices often connote images of printer … Continue reading

Posted in Games QA, Localization and Translation | Tagged , , , , , , | Leave a comment

The Benefits Of Testing Programs For Mobile Developers

In reaction to customer disappointment in meat quality, the USDA established a grading system for livestock in 1916. The practice carries on through today and is voluntary. Many beef processors opt to participate in the grading, as “prime” or “choice” … Continue reading

Posted in Mobile Services, Software Development and Testing | Tagged , , , , , , , , , , , , | Leave a comment

The Role Testing Programs Have In Today’s Mobile Ecosystems

In 1992, the press dubbed the United States men’s Olympic basketball team the “Dream Team.” Comprising the likes of Michael Jordan, Karl Malone, Magic Johnson, and Larry Bird, the team created its roster by skimming off elite players from NBA … Continue reading

Posted in Mobile Services, Software Development and Testing | Tagged , , , , , , , , , , , , | 1 Comment

Mobile Certification Gives Way To Market-Driven Approach in QA

Recent evidence suggests that more than 17 million years ago, the Colorado River and its tributaries began to cut channels into the layers of rock in the Earth’s surface, creating the Grand Canyon in Arizona. Like the canyon, mobile quality … Continue reading

Posted in Mobile Services, Software Development and Testing | Tagged , , , , , , , , , , , , | Leave a comment

The Not-So Good Ol’ Days Of Mobile Certification

In Parker Brothers’ Monopoly game, if you land on Boardwalk with a fleet of hotels, you might not have a penny to your name once your opponent is done with you. Monopolies also occurred in the early days of mobile … Continue reading

Posted in Mobile Services | Tagged , , , , , , , , | 3 Comments

Ancient Chinese Mobile Freemium Strategy

Ancient Chinese General and author Sun Tzu once said “Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat.” In the mobile market, there are several tactics to maximize your revenue. VMC’s mobile … Continue reading

Posted in Mobile Services | Tagged , , , | Leave a comment

Mobile Opportunity (by Jon Atkinson)

Latest forecasts by the independent telecommunications analyst Ovum predicts that global mobile phone application downloads will top 18 billion by the end of 2011. This representing a year-on-year growth of 144% while generating revenues from paid for apps of $3.7 … Continue reading

Posted in Mobile Services | Tagged , , , , , , | Leave a comment

Caged Mobile Testing

Practical innovation and out of the box thinking can lead to getting the real test results for your new mobile application or device quicker and less expensively. Anything that helps a software or app developer get their product to the … Continue reading

Posted in Mobile Services | Tagged , , , , , , , , | Leave a comment

A Penny Saved Is A Penny Earned…

We have all heard Grandpa say the phrase when we were kids, and in today’s economic climate, many companies are looking for saving every penny they can. In the highly competitive mobile apps industry, a great way to save money … Continue reading

Posted in Mobile Services | Tagged , , , , , , , , , , , , | Leave a comment